Mathmos - The original lava
lamps - invented by founder Edward Craven-Walker in 1963
Here we find
out about the origins and history of the much-loved Mathmos
lava lamps and about how this sixties icon has been kept
up-to-date.
Digger talked
to Cressida Granger, the MD at Mathmos....
Digger:
Can you please tell us a little bit about the background to
Mathmos Cressida?
Cressida: At Mathmos we design,
manufacture and market our own range of award winning branded
ambient lights. We are proud of both our long British
manufacturing history and of our Queens Award winning exports.
Millions of people have been proud to give and delighted to
own Mathmos products all over the world for 50 years.
The Mathmos story begins with
the invention of the lava lamp by our founder Edward
Craven-Walker in 1963. Mr. Craven-Walker was a great British
inventor, entrepreneur and eccentric. Apart from inventing the
lava lamp he also made underwater naturist films, flew
helicopters, drove a fire engine, was a world war two pilot, a
talented accountant, entertained the cast of the 60s musical
Hair and owned a naturist camp in Dorset. Mr. Craven-Walker
originally developed the lava lamp from a design for an egg
timer he saw in a Dorset pub. Taking years to develop the
formula, original models were made with orange squash bottles.
The “Astro” and “Astro Baby”
were the first two lava lamps launched in 1963 and 1964
respectively. They were an instant hit and became one of the
defining products of the swinging ‘60s appearing in cult TV
series ''The Prisoner" and "Dr Who". They were manufactured in
Poole, Dorset, and have been in continuous production in the
UK ever since. Mathmos now design and make a range of
brilliant ambient lights.
Digger:
Mathmos and their lamps have proved popular with each passing
generation. Why do you think that is?
Cressida: Mathmos lights and lava lamps
appeal for several reasons. Firstly, like an open fire
chaotically moving shapes and colours just draw people in and
appeal to human beings of all ages and nationalities. Secondly
Mathmos lava lamps are the real thing, a piece of British
cultural history.
Digger:
Can you please tell us more about some of the newer products
you are offering there?
Cressida: Mathmos made a range of LED
lamps for the house and garden all of which are ideal gifts.
The Bump Lantern is a portable indoor/outdoor light with a
unique ‘bump’ switch mechanism, allowing you to choose between
four light settings. It’s ideal as a summer garden light or a
year-round child friendly portable light. The Chuppi, an art
toy and wireless colour changing light, suitable for children
and adult toy collectors of all ages. Can be used as a child’s
night light and can be customised with the supplied stickers
for your own unique Chuppi. Solar Moons are solar-powered
mouth blown glass lamps that can be charged during the day and
cast either a cool blue or elegant white light by night.
Our newest Lava Lamp is the
Smart Astro, a colour changing Astro lamp which is a new take
on a classic design using cutting edge technology.
Digger:
What lines tend to be the most popular?
Cressida: Mathmos lava lamps have always
been part of the success story of Mathmos, along with the
Space Projectors which cast wonderful moving images onto a
wall or ceiling. These are our enduring and most popular
products. In recent years LED products like Aduki, Bump
lantern and Jellywash have been very popular.
Digger:
Why do you think that generally all kinds of retro, vintage
and nostalgia is so increasingly popular with so many people
these days?
Cressida: Looking back into the past has
always been popular. Now we are in the twenty-first century
products made in the twentieth century seem further away and
more interesting.
Digger:
Who are your 'typical' customers, where are they coming from
and what customer feedback/comments do you get?
Cressida: Our customers come from all
walks of life and of all ages. We have the people who were
there at Mathmos’ beginning, ardent collectors of every one of
our original models, through to newcomers and children of
parents who had lava lamps in their youth. We have a huge
European presence, and customers from as far as Russia, the
USA and Australia.
Digger: What would you say is
special about the Mathmos customer experience and your
products?
Cressida: We pride ourselves on quality
products and feel our products are a cut above the rest. As
the inventors of the lamp, we feel our proprietary lava
formula is the best and longest-lasting in the market. We
pride ourselves on our customer service, and receive many
repeat customers over the years.
Digger: What are the best and
most enjoyable aspects for you of running Mathmos?
Cressida: Some things stay constant, our
heritage products for instance, but much changes. The best
part is meeting people who love Mathmos lights.
Digger: What are your plans for
Mathmos in the future Cressida?
Cressida: We are revving up for our 50th
birthday next year, so watch this space.
The
Original lava lamp the "Astro" was invented by
Edward Craven-Walker in 1963. His invention was
based on a wartime egg timer he saw in a Dorset
pub. Mr Craven-Walker remained a consultant at
Mathmos until his sad death in 2000. We still make
lava lamps in Poole, Dorset, UK. At Mathmos we
design, manufacture and market our own range of
award winning branded ambient lights. We are proud
of both our long British manufacturing history and
of our Queens Award winning exports.
Millions of people have been proud to give and
delighted to own Mathmos products all over the
world for nearly 50 years.
The Mathmos story begins with the invention of the
lava lamp by our founder Edward Craven-Walker in
1963. Mr. Craven-Walker was a great British
inventor, entrepreneur and eccentric. Apart from
inventing the lava lamp he also made underwater
naturist films, flew helicopters, drove a fire
engine, was a world war two pilot, a talented
accountant, entertained the cast of the 60s
musical Hair and owned a naturist camp in Dorset.
Taking years to develop the formula original
models were made with orange squash bottles.
The “astro” and “astro baby” were the first two
lava lamps launched in 1963 and 1964 respectively.
They were an instant hit and became one of the
defining products of the swinging ‘60s appearing
in cult TV series ''The Prisoner" and "Dr Who".
They were manufactured in Poole, Dorset, and have
been in continuous production in the UK ever
since.
Call or email us
Tel: 01202 620114
Email:
mathmos@mathmos.com
www:
Mathmos.com
Address:
Mathmos Ltd.
Unit 4 Holton Road,
Holton Heath Trading Park,
Poole, Dorset, BH16 6LG |
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